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The Resource AIGA professional practices in graphic design, [editor, Tad Crawford]

AIGA professional practices in graphic design, [editor, Tad Crawford]

Label
AIGA professional practices in graphic design
Title
AIGA professional practices in graphic design
Statement of responsibility
[editor, Tad Crawford]
Title variation
  • American Institute of Graphic Arts professional practices in graphic design
  • Professional practices in graphic design
Contributor
Subject
Language
eng
Cataloging source
DLC
Illustrations
illustrations
Index
index present
LC call number
NC1001.6
LC item number
.A44 2008
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/relatedWorkOrContributorDate
1946-
http://library.link/vocab/relatedWorkOrContributorName
  • Crawford, Tad
  • American Institute of Graphic Arts
http://library.link/vocab/subjectName
  • Commercial art
  • Commercial art
Label
AIGA professional practices in graphic design, [editor, Tad Crawford]
Instantiates
Publication
Note
Statement of responsibility from back cover
Bibliography note
Includes bibliographical references (p. 305-308) and index
Contents
Preface / Richard Grefé -- Part I. Relationships : Short history and the longer view / Milton Glaser -- Standards of professional practices / Richard Grefé -- How clients want to be treated / David C. Baker -- Marketing the design firm / Maria Piscopo -- Negotiating: lessons from a caveman / Ed Gold -- The process of setting fees / Eva Doman Bruck -- Standard form of agreement for design services / Jim Faris and Shel Perkins -- Hidden intellectual property hazards in web design / Don Brunsten -- Payment strategies / Emily Ruth Cohen -- Discount requests and retainer agreements / Cameron Foote -- Finding the perfect job / Michael Jefferson -- The design firm and its employees / Roz and Jessica Goldfarb -- Managing creative / Steve Liska -- The design firm and its suppliers / Don Sparkman -- Print design and environmental responsibility / Don Carli -- Part 2. Management : Legal structures for the design firm / Leonard D. DuBoff -- Principles of design firm management / Shel Perkins -- Transition / Colin Forbes -- Principles of managing the corporate design department / Peter L. Phillips -- Large project management / Eva Doman Bruck -- Successful creative briefs: linking business objectives and creative strategies / Emily Ruth Cohen -- Sales tax / Daniel Abraham and Marci Barbey -- Insurance basics for the designer / Ray and Scott Taylor -- Managing health and safety in the design studio / Monona Rossol -- Part 3. Rights : Copyright and licensing / Tad Crawford -- Infringement, influence and plagiarism / Tad Crawford and Steven Heller -- Understanding permissions / Lee Wilson -- Web design contracts and issues / Don Brunsten -- Other people's trademarks / Lee Wilson -- Trademarks and trade dress / Leonard D. DuBoff -- Trademarks in cyberspace / Lee Wilson -- Use of fonts / Allan Haley -- Resources : Organizations for graphic designers / Emily Ruth Cohen -- An endnote / Richard Grefé
Control code
181424173
Dimensions
23 cm
Edition
2nd ed
Extent
ix, 325 p.
Isbn
9781581155099
Isbn Type
(pbk.)
Lccn
2007047113
Other physical details
ill.
System control number
(OCoLC)181424173
Label
AIGA professional practices in graphic design, [editor, Tad Crawford]
Publication
Note
Statement of responsibility from back cover
Bibliography note
Includes bibliographical references (p. 305-308) and index
Contents
Preface / Richard Grefé -- Part I. Relationships : Short history and the longer view / Milton Glaser -- Standards of professional practices / Richard Grefé -- How clients want to be treated / David C. Baker -- Marketing the design firm / Maria Piscopo -- Negotiating: lessons from a caveman / Ed Gold -- The process of setting fees / Eva Doman Bruck -- Standard form of agreement for design services / Jim Faris and Shel Perkins -- Hidden intellectual property hazards in web design / Don Brunsten -- Payment strategies / Emily Ruth Cohen -- Discount requests and retainer agreements / Cameron Foote -- Finding the perfect job / Michael Jefferson -- The design firm and its employees / Roz and Jessica Goldfarb -- Managing creative / Steve Liska -- The design firm and its suppliers / Don Sparkman -- Print design and environmental responsibility / Don Carli -- Part 2. Management : Legal structures for the design firm / Leonard D. DuBoff -- Principles of design firm management / Shel Perkins -- Transition / Colin Forbes -- Principles of managing the corporate design department / Peter L. Phillips -- Large project management / Eva Doman Bruck -- Successful creative briefs: linking business objectives and creative strategies / Emily Ruth Cohen -- Sales tax / Daniel Abraham and Marci Barbey -- Insurance basics for the designer / Ray and Scott Taylor -- Managing health and safety in the design studio / Monona Rossol -- Part 3. Rights : Copyright and licensing / Tad Crawford -- Infringement, influence and plagiarism / Tad Crawford and Steven Heller -- Understanding permissions / Lee Wilson -- Web design contracts and issues / Don Brunsten -- Other people's trademarks / Lee Wilson -- Trademarks and trade dress / Leonard D. DuBoff -- Trademarks in cyberspace / Lee Wilson -- Use of fonts / Allan Haley -- Resources : Organizations for graphic designers / Emily Ruth Cohen -- An endnote / Richard Grefé
Control code
181424173
Dimensions
23 cm
Edition
2nd ed
Extent
ix, 325 p.
Isbn
9781581155099
Isbn Type
(pbk.)
Lccn
2007047113
Other physical details
ill.
System control number
(OCoLC)181424173

Library Locations

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      32.771354 -117.193327
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