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The Resource The convergence crisis : an impending paradigm shift in advertising, Joanna L. Jenkins

The convergence crisis : an impending paradigm shift in advertising, Joanna L. Jenkins

Label
The convergence crisis : an impending paradigm shift in advertising
Title
The convergence crisis
Title remainder
an impending paradigm shift in advertising
Statement of responsibility
Joanna L. Jenkins
Creator
Subject
Language
eng
Cataloging source
DLC
http://library.link/vocab/creatorDate
1980-
http://library.link/vocab/creatorName
Jenkins, Joanna L.
Index
index present
LC call number
HF5823
LC item number
.J456 2015
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/subjectName
  • Advertising
  • Mass media
  • Digital media
  • Advertising
  • Digital media
  • Mass media
  • Werbung
  • Massenmedien
  • USA
Label
The convergence crisis : an impending paradigm shift in advertising, Joanna L. Jenkins
Instantiates
Publication
Bibliography note
Includes bibliographical references (pages 177-187) and index
Carrier category
volume
Carrier MARC source
rdacarrier
Content category
text
Content type MARC source
rdacontent
Control code
894183620
Dimensions
23 cm
Extent
vi, 198 pages
Isbn
9781433126079
Lccn
2014042551
Media category
unmediated
Media MARC source
rdamedia
Specific material designation
unspecified
System control number
(OCoLC)894183620
Label
The convergence crisis : an impending paradigm shift in advertising, Joanna L. Jenkins
Publication
Bibliography note
Includes bibliographical references (pages 177-187) and index
Carrier category
volume
Carrier MARC source
rdacarrier
Content category
text
Content type MARC source
rdacontent
Control code
894183620
Dimensions
23 cm
Extent
vi, 198 pages
Isbn
9781433126079
Lccn
2014042551
Media category
unmediated
Media MARC source
rdamedia
Specific material designation
unspecified
System control number
(OCoLC)894183620

Library Locations

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      5998 Alcalá Park, San Diego, CA, 92110-2492, US
      32.771354 -117.193327
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