Coverart for item
The Resource The great American blow-up : puffery in advertising and selling, Ivan L. Preston, (electronic resource)

The great American blow-up : puffery in advertising and selling, Ivan L. Preston, (electronic resource)

Label
The great American blow-up : puffery in advertising and selling
Title
The great American blow-up
Title remainder
puffery in advertising and selling
Statement of responsibility
Ivan L. Preston
Creator
Contributor
Subject
Genre
Language
eng
Cataloging source
CaPaEBR
http://library.link/vocab/creatorDate
1931-
http://library.link/vocab/creatorName
Preston, Ivan L.
Index
index present
Literary form
non fiction
Nature of contents
  • standards specifications
  • bibliography
http://library.link/vocab/relatedWorkOrContributorName
ebrary, Inc
http://library.link/vocab/subjectName
  • Advertising
  • Selling
  • Advertising laws
Label
The great American blow-up : puffery in advertising and selling, Ivan L. Preston, (electronic resource)
Instantiates
Publication
Bibliography note
Includes bibliographical references (p. 197-227) and index
Color
multicolored
Control code
ebr10415790
Dimensions
unknown
Edition
Rev. ed
Extent
viii, 243 p
Form of item
electronic
Reproduction note
Electronic reproduction.
Specific material designation
remote
System control number
(OCoLC)669499136
Label
The great American blow-up : puffery in advertising and selling, Ivan L. Preston, (electronic resource)
Publication
Bibliography note
Includes bibliographical references (p. 197-227) and index
Color
multicolored
Control code
ebr10415790
Dimensions
unknown
Edition
Rev. ed
Extent
viii, 243 p
Form of item
electronic
Reproduction note
Electronic reproduction.
Specific material designation
remote
System control number
(OCoLC)669499136

Library Locations

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      32.771354 -117.193327
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