Coverart for item
The Resource The man who sold America : the amazing (but true!) story of Albert D. Lasker and the creation of the advertising century, Jeffrey L. Cruikshank and Arthur W. Schultz

The man who sold America : the amazing (but true!) story of Albert D. Lasker and the creation of the advertising century, Jeffrey L. Cruikshank and Arthur W. Schultz

Label
The man who sold America : the amazing (but true!) story of Albert D. Lasker and the creation of the advertising century
Title
The man who sold America
Title remainder
the amazing (but true!) story of Albert D. Lasker and the creation of the advertising century
Statement of responsibility
Jeffrey L. Cruikshank and Arthur W. Schultz
Creator
Contributor
Subject
Genre
Language
eng
Biography type
individual biography
Cataloging source
DLC
http://library.link/vocab/creatorName
Cruikshank, Jeffrey L
Illustrations
  • illustrations
  • plates
Index
no index present
LC call number
HF5810.L3
LC item number
C78 2010
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/relatedWorkOrContributorName
Schultz, Arthur W
http://library.link/vocab/subjectName
  • Lasker, Albert Davis
  • Advertisers
  • Advertising
Label
The man who sold America : the amazing (but true!) story of Albert D. Lasker and the creation of the advertising century, Jeffrey L. Cruikshank and Arthur W. Schultz
Instantiates
Publication
Bibliography note
Includes bibliographical references
Contents
The orator and the entrepreneur -- The Galveston hothouse -- Success in Chicago -- Salesmanship in print -- Growing up, breaking down -- The greatest copywriter -- Orange juice and raisin bread -- Fighting for Leo Frank -- Into the tomato business -- Saving baseball from itself -- Venturing into politics -- Electing a president -- The damnedest job in the world -- A family interlude -- A defeat and two victories -- Selling the unmentionable, and more -- Retrenching and reshaping -- Selling and unselling California -- The downward spiral -- Changing a life -- Finding peace -- The lasker legacy
Control code
495778680
Dimensions
24 cm
Extent
viii, 435 p., [32] p. of plates
Isbn
9781591393085
Isbn Type
(hardcover : alk. paper)
Lccn
2010003079
Other physical details
ill. (some col.)
System control number
(OCoLC)495778680
Label
The man who sold America : the amazing (but true!) story of Albert D. Lasker and the creation of the advertising century, Jeffrey L. Cruikshank and Arthur W. Schultz
Publication
Bibliography note
Includes bibliographical references
Contents
The orator and the entrepreneur -- The Galveston hothouse -- Success in Chicago -- Salesmanship in print -- Growing up, breaking down -- The greatest copywriter -- Orange juice and raisin bread -- Fighting for Leo Frank -- Into the tomato business -- Saving baseball from itself -- Venturing into politics -- Electing a president -- The damnedest job in the world -- A family interlude -- A defeat and two victories -- Selling the unmentionable, and more -- Retrenching and reshaping -- Selling and unselling California -- The downward spiral -- Changing a life -- Finding peace -- The lasker legacy
Control code
495778680
Dimensions
24 cm
Extent
viii, 435 p., [32] p. of plates
Isbn
9781591393085
Isbn Type
(hardcover : alk. paper)
Lccn
2010003079
Other physical details
ill. (some col.)
System control number
(OCoLC)495778680

Library Locations

    • Copley LibraryBorrow it
      5998 Alcalá Park, San Diego, CA, 92110-2492, US
      32.771354 -117.193327
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