Neurogastronomy : how the brain creates flavor and why it matters, Gordon M. Shepherd

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The instance Neurogastronomy : how the brain creates flavor and why it matters, Gordon M. Shepherd represents a material embodiment of a distinct intellectual or artistic creation found in University of San Diego Libraries. This resource is a combination of several types including: Instance, Electronic.

The Resource Neurogastronomy : how the brain creates flavor and why it matters, Gordon M. Shepherd

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Label: Neurogastronomy : how the brain creates flavor and why it matters, Gordon M. Shepherd

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Contents: The revolution in smell and flavor -- Dogs, humans, and retronasal smell -- How the mouth fools the brain -- The molecules of flavor -- Making pictures of smells -- Smell receptors for smell molecules -- Forming a sensory image -- Images of smell : an "aha" moment -- A smell is like a face -- Pointillist images of smell -- Enhancing the image -- Creating, learning, and remembering smell -- Creating flavor -- Smell and flavor -- Taste and flavor -- Mouth-sense and flavor -- Seeing and flavor -- Hearing and flavor -- The muscles of flavor -- Putting it together : the human brain flavor system -- Why it matters -- Flavor and emotions : "images of desire" -- Flavor and memory : reinterpreting Proust -- Flavor and obesity -- Decisions and the neuroeconomics of flavor and nutrition -- Plasticity in the human brain flavor system -- Smell, flavor, and language -- Smell, flavor, and consciousness -- Smell and flavor in human evolution -- Why flavor matters

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Context of Neurogastronomy : how the brain creates flavor and why it matters, Gordon M. Shepherd